Over the past few months, we’ve been busy meeting with dozens of startups and partnering with a selected few on their growth. Ranging from advanced AI for business analytics, to digital content and cybersecurity and privacy, we’re happy to introduce you to our new ICONYC startup poised to build a world-class company in NYC – Zest.
Online businesses are on a constant quest for content, and the web is overflowing with content creators. The challenge comes in finding the specific, high-quality content that marketers, product managers and executives need to drive their unique business objectives. This problem, referred to as “Info-besity”, drove Idan Yalovich (CEO) and Yam Regev (CMO) to create Zest, a community-driven content curation platform, which uses AI to provide the best content from across the web to teams of growing companies and corporates.
Zest’s community includes over 35,000 professional content curators who suggest content according to Zest’s quality guidelines. Zest software then reviews each content suggestion and categorizes it by field and level and filters out low-quality content so customers get actionable, in-depth and insightful articles that are created by the best in the industry. Zest solution (“Zest for Teams”) is already being used by dozens of companies who want to cut through the noise and increase productivity and overall knowledge management.